MR · morning brief 2026-10-31 · open
Last 7 days against the 7 before: ad cost rose from 9.5% to 20.6% of all sales; the share of visitors who bought fell from 9.1% to 4.4% — I am finding the cause (stock, price, ads or the listing)
- What to do
- Last 7 days against the 7 before: ad cost rose from 9.5% to 20.6% of all sales; the share of visitors who bought fell from 9.1% to 4.4% — I am finding the cause.
- Why
- Sales: $537: $537: about the same as the week before. No money figure is on file for it. A move this size usually has one cause worth fixing.
- If you approve
- I make exactly this price / coupon / discount change — one product first, read back live on Amazon, then the rest — and post the proof on the ClickUp task.
- If you deny
- Nothing changes on Amazon. The task is closed with your reason and it will not come back in the brief.
- Where it is tracked
- not in ClickUp yet — the client's Cockpit page (http://100.82.186.49:7777/clients/MR.html) shows it, and Approve files a task
- How it ends
- Ends when the cause is found and either fixed or put in front of you as a decision.