LMF · morning brief 2026-10-31 · open
LMF — Month 2/3: booking flow + the 69 SEO content strings
- What to do
- Month 2/3: booking flow and the 69 SEO content strings.
- Why
- DO THIS: Add a booking app with real availability. No money figure is on file for it. It is 27 day(s) past its ClickUp due date.
- If you approve
- I carry it out with the usual safety checks and post the proof on the ClickUp task.
- If you deny
- Nothing is done. The task is closed with your reason and it will not come back in the brief.
- Where it is tracked
- the ClickUp task
- How it ends
- Ends when the ClickUp task is closed.
The detail
Original wording: LMF — Month 2/3: booking flow + the 69 SEO content strings.
DO THIS: Add a booking app with real availability — Tipo, Sesami or Appointo (US$0–29/mo). Keep the Martiderm retail products on the normal cart. This is the one place in the whole audit where a paid app genuinely beats hand-coding: real-time availability, staff calendars, reminders and reschedules are a product, not a snippet. Then write the 69 queued content strings — 35 seo.title (≤60 chars), 3 collection descriptions, 31 image alt strings. Setting seo.title explicitly overrides the theme template, so no theme access is needed for that half. WHY (booking): the catalogue is services — facial, body, sueroterapia, PRP, INDIBA, injectables — sold through a standard cart with no date, time or practitioner. Someone ready to book has to buy blind and arrange the appointment separately. That is friction at the moment of highest intent, and it is why bookings currently leak to WhatsApp.